Summer of Content

U_K5Wi1sI’m pleased to announce that ArchVision is a Silver Sponsor of the 2015 Revit Technology Conference (RTC) in both North America and Europe where we’ll be showcasing some of our newest developments in late July (Washington, DC USA) and October (Budapest, Hungary).

Not content (see what I did there) with resting on our laurels the team at ArchVision has been working feverishly on some exciting new developments.

RPC

On the RPC front we’ll soon have a new update for Entourage Workshop that includes Autodesk Cloud Rendering support, support for RPC Planting families, and a new option for making 2D RPC geometry face the camera in Revit.

2.4 v-ray_for_ants_2 If you were in Atlanta last month for the AIA annual convention and expo I’m sure you were as blown away as I was at Chaos Groups preview of VRay for Revit.  Our teams have been working together closely to make sure your RPCs flow through seamlessly.  They do!  Take a look at these images.  Your RPCs in Revit have never looked better than when they’re rendered with VRay.  If you missed AIA don’t miss RTC so you can see it for yourself!

If you haven’t stopped by the recently relaunched ArchVision Labs site you may have missed the news that we’ve been working on an RPC Plug-in for Sketchup!  Been a long time coming but it was worth the wait.  There are still a few things to get sorted out but we’ll be releasing this to existing customers for beta testing soon.  We’ve also begun working with 3rd party Sketchup rendering partners such as Podium and VRay to ensure smooth workflows.

It’s in the Details…

We’re working to expand our content offering beyond RPC.  First will be a collection of approximately 1,000 Revit Components.  The Component Warehouse will be the first “Channel” of non-RPC content available leveraging a new content platform we’ve been developing (more on this soon).  The components are easily browsed or searched.

Need Revit Drafting Views?  Detail Warehouse is a subscription “Channel” where a small yearly fee gains you access to a library of tens of thousands of Revit Drafting Views ready to customize to your particular needs.  The Detail Warehouse is a great way to get your own standards library off the ground or augment your existing library.

If you’re already registered for RTC be sure to stop by our booth on the exhibit floor to see all of these exciting new developments.  It’s not too late!  You can still register for RTC and be sure to register for our class: “Take Control of Your Assets (including Families and Drafting Views) – an RTC Lab!

Why Architects Hate Entourage

Most arch visualization folks hate entourage. They hate seeing people in their renderings. They hate that they have to try to reproduce the world “around” their structures. They hate anything that breaks the realm of photorealism. They hate having to painstakingly place individual people in their scenes. They hate that the model of car they personally drive isn’t readily available to drop into their model. Haters gonna hate.

But you know who loves entourage? Clients! They love seeing their mall parking lot full of cars (customers!). They love seeing rows of semi trucks docked behind their warehouse (customers!). They love seeing life brimming in their restaurants, concert halls, sports venues and retail shops (customers!). We can talk about how entourage helps communicate scale; blah, blah, blah. In the end, customers want to feel great about their new project. Anything you can do to convey warm, happy thoughts about how well the project is going to be received transmits those happy thoughts. Architectural entourage can help.

In late 2013 I wrote a post titled Rendering vs Presentation that outlined our view of the changing visualization workflow in the design industry. The democratization of visualization is changing who is creating the communication work-product, what tools they’re using, and the usefulness in various parts of the design/customer-interaction process. No longer is visualization relegated to “that guy in the corner” who is the only one with the tenacity (read crazy enough) to master the tools used to create photorealistic renderings. Rather, visuals generated from 3D models are being used to convey design intent in presentations at key points throughout the design process.  A new generation or two of new hires joining the workforce with 3D skills combined with less costly software solutions translates into  value understood by practitioner and client alike.

Entourage WorkshopOne of our goals in 2014 was to increase the usefulness of RPCs within Revit by providing users with the tools they need to customize the look and feel of the RPCs in their scenes. Entourage Workshop was born. Entourage Workshop is a Revit add-in that lets you create and apply Styles to RPC people and trees in your model. These Styles control the type of geometry and appearance (color, transparency and brightness) of the RPCs in your model allowing you to achieve photorealistic and non-photorealistic presentation results.

Entourage Workshop lets you create reusable Styles for achieving silhouettes of people or trees, control the model-view geometry of the RPCs in your scene including removal of the “base” and fine-tune the brightness of the RPCs to better match your scene in the various rendering modes.

There’s a love/hate relationship with entourage. We’ve heard thousands of stories over the years. The goal of RPC and Entourage Workshop is to help you learn to love entourage. Give your clients visuals, chocked-full of entourage, with your own personal Style. What’s not to love!
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